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Henkel Belgium N.V.

Internship in Shopper Marketing

Description de l'entreprise

Henkel operates worldwide with leading brands and technologies in three business areas: Laundry & Home Care, Beauty Care and Adhesive Technologies. Founded in 1876, Henkel holds globally leading market positions both in the consumer and industrial businesses with well-known brands such as Persil, Schwarzkopf and Loctite.

Description de la fonction

  • Gain insight into the collaboration among supply chain, marketing and sales teams in the exciting sector of Fast Moving Consumer Goods (FMCG)
  • Carry out market share analyses and work on market development
  • Update and analyze promo pressure per category and promo follow-up
  • Handle the category management database and develop shelving analysis
  • Preform various account- and brand specific analyses
  • Fulfill ad-hoc requests in terms of promo analysis, creation of point of sales (POS) materials or e-Commerce
  • Support the team with developing visions and advice for the customers

Profil recherché

  • Academic degree in Economics or Business Studies
  • Strong interest in Sales and Marketing and the FMCG field
  • Excellent English language skills, knowledge of French and/or Dutch is a considered a plus
  • Proficient user of the MS Office Package, especially MS Excel and PowerPoint
  • Reliable person with very good analytical skills
  • Team player willing to take initiatives and propose new ideas
  • Available for a minimum of 6 months, starting end of September

Nous offrons

Being member of the Trade Marketing team within the Laundry & Home Care Division, known for brands such as Persil, Dixan, Silan or Bref, makes you be the spider in the web between marketing and sales. Our team examines insights about retailers, shoppers, markets, brands and products to create a category vision in line with specific shopper and retailer needs, both on- and offline. This vision is then translated into concrete and tailor-made action plans in terms of shelving approach, promotional strategy, e-Commerce and others. For us the shopper is at the core of everything we do.


  • 800 euro/month
  • intensive on the job training
  • Dynamic & enthusiastic team of professionals
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Uniquement pour étudiants de l'enseignement supérieur

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