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Stage

Gent

InSites Consulting

Market Research Intern

Description de l'entreprise

We are a crazy blend of academic visionaries, passionate marketers and research innovators who are determined to take research forward every day and bringing a sense of 'coolness' to it. We help our clients to let go and delegate real power to consumers, the ultimate key to making better marketing decisions and driving business growth. Today, more than 135 enthusiasts working in five offices get their energy from helping world leading brands to excel in marketing and to develop deeper connections with consumers on a global scale. Our recipe for success: a never-ceasing enthusiasm, a lot of hard work, a culture of sharing, and permanent innovation in research methods and marketing thought leadership. And last but not least: positively surprising our clients every day.

Find out more about our company: www.insites-consulting.com

 

Description de la fonction

We are a crazy blend of academic visionaries, passionate marketers and research innovators who are determined to take research forward every day and bringing a sense of 'coolness' to it. We hel our clients to let go and delegate real power to consumers, the ultimate key to making better marketing decisions and driving business growth. Today, more than 130 enthusiasts working in five offices get their energy from helping world leading brands to excel in marketing and to develop deeper connections with consumers on a global scale. Our recipe for succes: a never-ceasing enthusiasm, a lot of hard work, a culture of sharing, and permanent innovation in research methods and marketing thought leadership. And last but not leatst: positively suprising our clients every day.

Context:

We are happy to welcome you in our Market Resarch Consulting team in Ghent where you are part of a team of enthusiastic marketers and researchers who are determined to bring the voice of consumers into the heart of our client's business. You will be involved in a wide variety of research projects for cool companies, including the world's 'Best Global Brands' and many strong local and regional brands.

Having a focus on qualitative research, you will be actively involved in moderation of Consumer Consulting Boards. Research Communicaties or Consumer Consulting Boards (CCBs) are one of InSites Consulting's innovative qualitative research solutions. It is a carefully screened group of consumers, gathered on a closed platform, around a common interest, for a longer period of time. Via CCBs we enable companies to listen actively & involve their consumers in innovation and strategic decision making.

Key responsibilities:

During your internship, you will be involved in the following tasks in our Consumer Consulting Boards:

- Daily moderation of CCBs, qualitative analysis and basic reporting
- You guide kick-off sessions with community members, maintain the vibrancy of the community and undertake appropriate action to maximize the community member's happiness
- You team up with Research Managers who will directly coach and train you
- Depending upon your interest and evolution you will gradually be involved in the set-up, organization and execution of market research studies. Also, you will have the opportunity to get to know other online qualititative research methods (e.g. online discussion groups, online one-to-one interviews, blogs)

Profil recherché

General requirements:

- In the course of obtaining a master degree (e.g. economics, psychology, product development) with a solid marketing knowledge and interest in market research
- Proficient in English, French and Dutch, any other language is an asset
- Good skills in various areas of word processing, spreadsheet and presentation tools (Word, Excel, PowerPoint ...) Knowledge of graphical design tools (Photoshop ...) is a plus

Competency profile:
- Proactive and hands-on mindset
- Strong sense of ownership and dedication
- Engaging writing style
- Excellent communication skills & confident in interactions
- Openness towards community members & showing empathy and authenticity
- Passion for social media
- Keen on getting connected with consumers
- Creative, humurous & fun to work with

Nous offrons

Our offer:

Joining InSites Consulting is joining a highly passionate and dedicated team where innovation and forward thinking are stimulated. You will be working in an informal, fast paced and global culture where chances for personal development and learning opportunities are ample. We strive to be an open and transparent company in which everyone is invited to participate. It's a fact, we aim high! So from time to time we have to let off some steam. Fun is definitely part of our culture.

Interested?

We believe in the power of conversations. Send your internship application via http://www.insites.eu/ and we'll contact you to have an open chat about the link between your aspirations and our ambitions.

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Uniquement pour étudiants de l'enseignement supérieur

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