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Johnson & Johnson

Trainee Customer & Shopper Marketing: Mass & Pharma


Trainee Customer & Shopper Marketing: Mass & Pharma

 J&J Consumer is the Worldwide leading Consumer Healthcare Company with the specific focus and mission to develop and market innovative OTC and Consumer Healthcare products and services.


The Benelux organization, which is based in Beerse, is responsible for the sales and marketing of several leading brands in key consumer segments:

Consumer Health Care in the area of Women’s healthcare (OB, Carefree, Vania), Oral Care (Listerine) and Foot care (Compeed).
OTC in the area of Digestive Health (Imodium, Motilium), Pain (Perdolan), Cough & Cold (Bronchosedal, Sinutab), Smoking Cessation (Nicorette), & Other Segments (Daktarin, Hextril, etc.),
Beauty & Baby (Roc, Neutrogena, Le Petit Marseillais)


Summary of the position

We are looking for 2-3 trainees for our customer & shopper marketing division. We are looking for specific marketing & commercial profiles.

Content of Traineeship:

-       Promo Analysis & elaboration of promo strategy recommendation : (FMCG + Pharma)
-       Creating sales analysis based on the available internal data(Nielsen, IMS, Publi-Info, …)
-       Analysis of turnover
-       ROI analysis for a specific activities
-       Summarize & synthesize market information ( including promotion &competition) and develop conclusions and recommendation for activities & plans
-       Research on new marketing techniques
o E-commerce:
§   FMCG Colruyt
§  Pharma: Newpharma - Pharmaline Pharma Click
-       Market research : drafting questionnaires , data analysis , reporting results:
o  Mystery Shopping : analysis of excellent execution in pharma beauty activities
-       Targeting & Segmentation analysis Pharma
o Map the NTS vs. Delivered marketing activities and Evaluate ROI per target class
o Develop reco around targeting and segmentation + services & solutions in 2017

Period: March-June or September-December


Following competencies are welcome:

-       Strong analytical skills
-       Knowledge of the market Retail / FMCG and / or Pharma
-       Commercial insights
-       Insights into new marketing techniques eg e -commerce
-       Financial Insights: P&L/ROI analysis
-       Knowledge of Excel & Powerpoint
-       Knowledge of Dutch and French + English 

We bieden aan

What’s in it for you…?
“Caring for the world, one person at a time…”
As an employee we consider you as our most valuable asset.  We take your career seriously. 
As part of a global team in an innovative environment your development is key and our day-to-day responsibility.
Through e-university, on the job training, various projects and programs, we ensure your personal growth.
Our benefits make sure we care for you and your family now and in the future.

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